Why can’t Alfa Romeo giulia sell?
Before 2008, Alfa Romeo’s annual sales volume remained at 140,000 units.
In the following two years, this figure has been declining year by year, stabilizing at around 100,000 units.
Even in 2011, the situation was slightly better, with only 130,000 units sold.
Since 2012, the company’s situation has turned sharply. The sales volume has dropped to 89,962 units and 64,415 units in two years. Alfa Romeo, which originally wanted to sell more than 300,000 units in 2013, has set the worst sales record since 1960.