On the Shanghai auto exhibition held on April 20, 2009, the brand new Chery M1, which is greatly fancied and expected by young customers, shows up splendidly with three versions of 1.3 L displacement and 6 color options, arousing strong competitiveness. Meanwhile, M1 will start up the Chinese Touring Show themed on “Distinctively Created, Naturally Charmed”, bringing the intelligent digital experience of possessing a car to more and more young people.

As a pioneer of Chery in entering the high-end small-sized car markets, M1 is positioned as the intelligent digital high-quality car to cater to modern youngsters. Taking highlights of “DSS intelligent digital safety system”, “DSE intelligent digital energy-saving system”, and “DSC intelligent digital controlling system”, M1 successfully leads the trend of car markets, and its leading position in Chinese high-end minicar markets is firmly established by the reasonable price range.

The Fashionable Design Attracts Tremendous Attention

M1, specially designed for young people fancying colorful life and voguish style, becomes the focus of public for its unique and fashionable design out of the distinguished taste.

Designed by the famous Italian designing group, the high-end high quality minicar adopts the most popular design element and style, and it looks full of dynamics. One designing highlight is that the sideline of M1 is full of strength and power. Together with the 5-spoke aluminum-alloy wheel hub, the side lines of car all look energetic, changing the previous feeling of strength and energy lacking in small cars.